Audi Australia Formula 1 Grand Prix 2025

Team Event 2025

Event Identity

Audi Australia approached Team Event to execute their Trackside Suite at the Formula 1 Australian Grand Prix 2025. A premium visual identity inspired by the brands pillars; reduced, clear and human centric came to life across multiple visual assets. From event signage, to the smaller details like menus, coasters and tokens. The design paid homage to the delicate balance of greenery and raw concrete materials.